Coca-Cola Cherry, 20 oz. Bottles, 24 Pack

Flavor Profile/Description:  

Coca-Cola® Cherry offers the great taste of Coca-Cola® with a sweet, smooth cherry flavor. 

Source: https://www.cokesolutions.com/products/brands/coca-cola/coca-cola-cherry.html 

Selling Data Point(s): 

1. Within the Coca-Cola Beverages Florida territory, Coca-Cola Cherry reached $46.5MM in sales during 2022, adding $10.1MM versus prior year. 
   
2. In 2022, Coca-Cola Cherry buyer penetration opportunity increased to 3.6% within the Coca-Cola Beverages Florida territory.
   
   
3. In 2022, Coca-Cola Cherry consumers in the Coca-Cola Beverages Florida territory were 32% more likely to pay higher prices for items versus other beverage consumers. This opportunity provides the potential to increase basket spend amount per shopping trip. 

Source: (1-3) Numerator – Filtered: Coca-Cola Cherry, FL, 2022 

Shopper Information/Demographics: 

1. In the Coca-Cola Beverages Florida territory, Coca-Cola Cherry is ranked the most popular flavor of Coca-Cola listings. 
   
   
2. In 2022, about 40% of all Coca-Cola Cherry buyers made multiple purchases. When compared to the previous year’s purchase behavior and end of year sales, showing a growth of 2.5%.
   
   
3. Coca-Cola Cherry was The Coca-Cola Company’s first flavored soda in 1985. When Coca-Cola Cherry was released, the flavor gained a consumer awareness level of 91% within 10 weeks following its introduction to market and not long after also secured a spot on the “top 10 list of best-selling soft drinks”. 

Source: (1) NAOU BevMap – Filtered: Coca-Cola Cherry, FL, 2022; (2) Numerator – Filtered: Coca-Cola Cherry, FL, 2022.; (3)  

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